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Both mean squid but is there any difference between the use of hiragana or katakana?

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イカ is used more frequently. いか is Japanese style, cute and childish. イカ is standard and scientific.

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I heard somewhere that animals can be written in katakana to make they seem more cute or playful.

Examples: 鴨: ooh, so foreign, fancy かも: standard カモ: playful, cute, childish, advertising appeal

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    Katakana animal names are standard in scientific contexts – Aeon Akechi Sep 9 at 12:24

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